OPERATORS WE'VE BUILT WITH
01 / WHERE IT STOPS WORKING
most teams don't need GTM help at zero. they need it when the playbook stops scaling with the team.
early traction comes from relationships, intuition, and hustle. that works.
it stops working when the founder is back in deals, pipeline depends on three people, tools keep getting added, and nothing compounds.
YOU'LL FEEL IT BEFORE YOU CAN NAME IT
01
founder pulled back into deals to keep things moving
02
pipeline depends on a few people pushing
03
outbound volume up, signal down
04
tools added faster than clarity
05
everyone agrees on a direction. nothing compounds.
02 / ABOUT SANTIXS
operator-led GTM execution.
SantiXS is a go-to-market (GTM) execution agency based in the Portland metro. We work with B2B founders and revenue leaders to build outbound systems, sales motions, and revenue operations.
Founded by Patrick Santiago. Industry depth in B2B SaaS and HR tech.
"Patrick has a rare mix of big-picture vision and hands-on hustle that gets things done. He grew our partner network, expanded our reach, and set the team up for long-term success."
DOUG HANSON, CEO, TOPCODER
03 / WHAT WE WORK ON
seven areas where we build, run, and hand off.
most engagements run two or three at once.
01
ICP definition
who actually buys, why, and what they look like before they raise their hand. honest qualification work, not a positioning deck.
02
Sales motion design
the repeatable process from first-touch to closed deal. ICP, messaging, qualification, handoff and stage exit criteria. for teams where every rep is selling differently.
03
Demand infrastructure
the digital surfaces where pipeline gets created. landing pages tied to outbound and ad campaigns, conversion paths built for specific ICP segments, paid acquisition (Google Ads, LinkedIn, Meta), and the tracking that ties spend to pipeline. for teams whose website and ads aren't connected to their sales motion.
04
Outbound infrastructure
cold outbound built and operated end-to-end. multichannel sequencing, deliverability, enrichment, and reporting. for teams running outbound that isn't producing pipeline.
05
SDR team development
building, training, and operating sales development teams. hiring, ramp, coaching, and the playbook they run from. for teams where SDR output is inconsistent or stuck.
06
Revenue operations (RevOps)
the systems behind the motion. CRM hygiene, pipeline reporting, forecasting, and routing. for the teams whose data tells different stories depending on who you ask.
07
GTM tech stack implementation
the tooling layer underneath the motion. Clay, HubSpot, Apollo, and the rest. for teams whose stack has grown faster than the system that uses it. we run it on our licenses or stand it up on yours. you own the data either way.
04 / QUESTIONS WE GET
asked and answered.
if you're considering working with us, these are the questions that come up most often.
