the strategy isn't your problem. owning the execution is.

you know where you want to take revenue. what's missing is someone to own the work that gets you there.

PATRICK SANTIAGO

FOUNDER · OPERATOR

01 / ABOUT PATRICK

15+ years in the seats most consultants haven't sat in.

Patrick Santiago came up through field marketing and sales development and has worked every revenue seat since: BDR, AE, sales manager, marketing manager, sales leader, and now, founder.

scaled B2B sales teams through three revenue stages: $0 to $1M, $25M to $50M, and $50M to $100M ARR. clients have included Topcoder, OpenSesame, Torc, NAVA Software, and others. industry depth in HR tech and broader B2B SaaS.

the through-line in all of it: most growth problems are systems problems disguised as people problems. the teams that pull ahead are the ones that actually run the system they already have.

outside of work, usually with his wife and three kids, wrenching on his Miata, or cheering for fellow underdogs.

02 / HOW SANTIXS IS BUILT

built lean by design.

SantiXS runs as a small core team with a deep partner network. Patrick leads engagements directly and stays accountable for direction, quality, and outcome.

when a job needs specialized skills like GTM engineering, design and UX, marketing execution, or paid acquisition, we bring in trusted partners who've worked alongside us for years.

the model is intentional. agency rosters add overhead; solo consultants run out of capacity. the operator-plus-partner setup is built to scale up or down without losing accountability.

no bloated team. no contractor mystery box. work scoped to what's needed, run by people who have done it before.

03 / HOW ENGAGEMENTS ARE RUN

the work itself.

the 4-phase execution model, the two operating models, and the four principles that don't change all live on the approach page.

see how engagements work→

04 / WHO WE ARE BUILT FOR

fit, and not fit.

honest qualification works better than soft positioning. here's where we're a fit and where we are not.

we're a fit when

you have product-market fit and need a repeatable revenue motion
you're past founder-led sales and need to operationalize what's working
you want operators in the work, not advisors on the sidelines
you'd rather build the system than buy the deck
your team has bandwidth to engage with us, not delegate-and-disappear

we're not a fit when

you're pre-MVP or pre-revenue (the conversation is open, but the engagement model isn't built for this stage)
you want a slide deck and a list of recommendations
you want vertical-specific consultants only (HR tech depth is real, but we work across B2B SaaS broadly)
you want lock-in and a black box
you want an agency with a 50-person roster on every engagement

if you're not sure where you fit, book a call. we'll tell you straight.

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